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About Me
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From Writer to Content Strategist—Building Growth Systems That Work
Hi, I'm Durga Thiygarajan-a content strategist
My journey started with writing, evolved into marketing, and now focuses on creating content systems that help businesses scale efficiently.
Before publishing my bestseller, The Profitable Blogging System, on Amazon…
Before creating courses, running successful workshops, and helping businesses grow…
There was a village girl who barely had access to the internet. A girl who knew nothing about entrepreneurship, online business, or the possibility of building a life on her own terms.
If someone had told me five years ago that I’d be an entrepreneur—earning from home, doing what I love, all while raising my kids and managing my family—I would have laughed. Hard.
Because where I come from, life followed a script: Go to college, find a job, get married, and eventually quit to take care of the family.
No one ever spoke about being a mom and building a dream at the same time. But I refused to accept that as my only option—and today, I’m living proof that you don’t have to choose between family and ambition.
🚀 Dream big. Break the mold. Build the life you want.
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Happy Clients
My Journey:
How I Got Here...
📍 2016 – The Foundation
The Beginning: Writing & Blogging
- Started as a passionate writer, exploring different niches and understanding how content builds influence.
- Discovered the power of strategic storytelling through blogging.
- Earned my Digital Marketing Certification from VSkills, sparking my interest in online marketing.
📍 2020 – Blogging & Content Creation
The Transition to Copywriting & Digital Marketing
- Started writing blogs and running 3 successful niche sites, learning what it takes to create content that ranks and converts.
- Realized that content alone isn’t enough—it needs to convert and drive business growth.
- Deep-dived into copywriting, SEO, and audience psychology, helping brands refine their messaging.
📍 2022 – Specializing in Content Systems & Notion Workflows
Notion & Systemization
- Noticed a huge gap—businesses were producing content but lacked a structured system to market, repurpose, and scale it.
- Started developing Notion-powered content systems to help creators and brands streamline their processes.
📍 2024 – Book Publishing & Business Growth
Book Publishing & Business Growth
- Wrote & published my book Profitable Blogging System to help businesses monetize content the right way.
- Now helping startups and businesses generate leads, establish authority, and scale sustainably through a combination of content marketing, conversion copywriting, and Notion-powered workflow systems.
My Value
The Core Values That Drive My Work
I believe that content isn’t just about words—it’s about impact. Every strategy, copy, and system I create is rooted in real value, intentional growth, and a commitment to helping businesses scale sustainably.
